
ONE PERCENT was born from a mission: make hair care simpler, clearer and more intentional. We create focused formulas, refined routines visual world with less noise.

Our offices
We work where product, design, operations and customer experience meet. Our workspace is designed for focused work, honest conversation the small rituals that make a team feel connected.
A warm, minimal environment designed for focused work.
A collaborative space for product, content, operations and customer care.
Quiet corners, shared rituals and room to build carefully.

Our values
Difference drives better ideas. We are building a culture where clarity, care and curiosity guide how we work, make decisions build the brand.
We listen before deciding. challenge habits, stay curious and make space for better ways of working.
We value people who move thoughtfully: precise, responsible and ready to turn ideas into visible progress.
Details matter. We believe the last five percent often defines how premium, useful and memorable experience feels.

Our engagements
We want to build a radical new hair care brand with quieter language: fewer distractions, clearer formulas and routines that feel useful every day.
Working from the ground up, we believe in simplicity, transparency and a direct relationship with people who use our products.
Staying true to this philosophy means remaining uncompromising in the way we design, formulate, communicate and serve.
We aim to make decisions with long-term responsibility in mind: product quality, team culture and customer trust.
Our work starts with formulas, textures and routines that make sense in daily life.
We prefer careful growth over noisy expansion. Every new step should make the brand clearer.
Press
The rise of minimal hair care — Beauty Journal
How ONE PERCENT builds quiet product rituals — Studio Notes
A new generation of focused routines — Modern Care
Less noise, better formulas — Editorial Review
See our open positions
Brand, content, social, editorial direction and storytelling for a quieter product world.
Formula strategy, product development, testing, sourcing and launch planning.
Visual design, photography, campaign systems, packaging and digital craft.
Support, education, customer rituals, feedback loops and service quality.
Physical experience, merchandising, store operations and product presentation.
Logistics, people operations, finance, planning and the systems that keep company moving.
We are always open to thoughtful profiles. Tell us how you could help ONE PERCENT become clearer, stronger and more useful.
We seek to minimize our environmental impact and strongly encourage every applicant use online form as an alternative email.
Diversity drives our innovation. We are building a culture where difference is valued and each person can contribute with clarity, care focus.
ONE PERCENT / CAREERS
Tell us where you can contribute and share the work that best represents you.

ONE PERCENT
Germany