01
Strengthen

ONE PERCENT / ONE PERCENT / ROUTINE
A protective ritual designed for hair exposed to frequent heat styling.
Frequency
wash-day
Routine type
protection
Targets
curly hair,frizz,dryness
01
Strengthen
02
03
Shield
Connected formulas
Each product is selected for a specific step and can be reviewed individually.
shampoo
Daily cleansing for dry, dull or fragile-feeling hair, with a focus on softness and flexibility.
794000
A rinse-off mask for dry, coloured or damaged lengths that need richer weekly care.
697000
A lightweight pre-styling step for heat protection, frizz control and a more polished finish.
788000